• facebook
  • twitter

Global Destination Brand – the highly renowned study series that has been going since 2009

Measuring the brand value, theme competence and profiling characteristics of international tourism destination

1. survey wave "Global Destination Brand": Summer 2015

Survey with the research focus “Brand value of international tourism destinations” - carried out in 13 TOP source markets regarding 20 TOP tourism destinations.

3 themes every 3 years

Time comparison and benchmarking for evaluated tourism destinations